Baby Monster's "Batter Up" surpasses 22.59 million views on the first day of release

The group Baby Monster shattered K-pop records with the music video for their debut song "BATTER UP," proving their power as YG's next girl group.


According to YG Entertainment, BABYMONSTER's "BATTER UP" music video has received over 22.59 million views in 24 hours since its release at 0:00 on July 27. This is the most views in 24 hours for a debut song music video by a K-pop group in history.


Baby Monster's achievement was not unexpected. Within half a day of its release, it had over 12 million views and went straight to the top of YouTube's trending videos. This was due to the group's strong bond with music fans around the world, which they had established early on through their flawless covers and reality videos of their debut process.


Not only on YouTube, but also in various global indicators. They topped the music video charts of the largest local music streaming sites such as Line Music in Japan and QQ Music in China, and in particular, QQ Music ranked first on the Music Index Chart, which aggregates music fan interactions and streams in real time, as well as on the Rising Chart and New Song Chart.


Our music has also gained popularity in various countries. With a steady upward graph on iTunes, the song topped the song charts in 21 countries and reached the top 5 on the worldwide charts. In addition, the song entered the US and UK song charts, two of the world's largest music markets, which is unusual for a newcomer.


Since their debut, Baby Monster has been making a splash in the global music market, and their popularity is expected to grow from here. We look forward to seeing what kind of history they will write in the future after setting a milestone in K-pop on their debut day.


Meanwhile, Baby Monster (Luca, Parita, Asa, Rami, Laura, Chiquita) is YG's first new girl group in seven years after Blackpink. All six members have been hailed as "all-rounders" who can sing, dance, rap, and visualize, and were named "K-pop artists to watch" by Billboard in the United States. In fact, their official YouTube channel currently has 3.54 million subscribers and over 500 million views.